Unleashing festive mischief at the Springs!
PROJECT OVERVIEW
The Disney Springs team embarked on a quest to design a holiday scavenger hunt, and I dove in faster than Stitch chasing after an ice cream truck.Â
MY ROLE
Writing & Story Development: Infusing the booklet copy with Lilo and Stitch’s infectious ohana spirit, crafting rhyming verses that dance with Hawaiian holiday magic.
Brainstorming & Naming: Channeling the whimsy of Lilo and Stitch to christen the entire holiday hunt experience with a name that captures the essence of their mischievous adventures.
Creative Concepts & Mood Boards: Designing mood boards and concepts for completion prizes that would make Stitch’s eyes light up with excitement, concealing items throughout Disney Springs like hidden treasures just waiting to be discovered by our intrepid hunters, crafting booklet aesthetics that pay homage to Lilo’s artistic flair, and dreaming up sticker designs inspired by hidden movie easter eggs.
Location Scouting: Exploring enchanting locations for the strategic placement of hidden items, as if Lilo and Stitch themselves were on a quest to save Christmas.
Quality Assurance: Thoroughly testing the hunt both before and after its grand debut, ensuring that it’s as smooth sailing as Lilo and Stitch’s surfing adventures.
PROJECT OVERVIEW
- Introduced a merry little niche experience at Disney Springs, Lilo and Stitch style.
- Set off a festive flurry of visitors into shops and locales, just like Stitch chasing his favorite snacks.
- Crafted an ohana-friendly delight, evolving into an Instagrammable winter wonderland where Lilo and Stitch’s spirit shines bright.
Stitch’s Holiday Gift Hunt
Scavenger Hunt at Disney Springs, Walt Disney World ResortÂ
© Disney
Story
Scavenger Hunt Booklet & Copy
Scavenger Hunt Game Piece “Gifts” Hidden Around Disney Springs