Globetrotting with the most magical mouse and all his pals.

PROJECT OVERVIEW

The Kidcot Fun Stops at Epcot were due for a makeover—think more interactions, richer stories, and heaps more fun! Armed with a suitcase bursting with ideas, I embarked on a global adventure to sprinkle magic around every corner.

MY ROLE

  • Story Development: Crafting narratives, developing stories, and guiding the overall experience
  • Writing: Print collateral such as cards, suitcases, and postcards, and crafting story copy for tabletop directional signs
  • Concepts: Conceptualizing Ziploc branded suitcase designs, stickers, cards, and completion postcard
  • Research: Conducting research and compiling mood boards
  • Spiels & Scripts: Crafting spiels and scripts for Cast Members
  • Cast Training: Developing training materials for Cast Members to use and reference

RESULTS & IMPACT

  • Enhanced guest engagement with cultural representatives, fostering authentic experiences and facilitating learning about each pavilion’s culture.
  • Streamlined memento carrying and preservation!
  • Deepened our partnership with Ziploc for greater convenience and reliability.

Reimagined Kidcot Fun Stops at Epcot

Interactive Activity around Epcot

© Disney

Story & Tabletop Instructional Sign Copy

Cards, Stickers & Ziploc Branded Suitcase

Kidcot Fun Stops + Traveler’s Cards at each World Showcase pavilion

Canada

France

The United Kingdom

Morocco

Japan

The American Adventure

Italy

Germany

China

Norway

Mexico

Completion Postcard